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Washington State Health Department misfires on anti-pot message targeting Latinos

YAKIMA, Wash. — The Washington Department of Health is apologizing after some people were offended by anti-marijuana messaging aimed at Latino youth in the Yakima area.

The public health campaign includes advertisements and at least one billboard that says, “We don’t need pot to have fun,” and “We’re Hispanics … We’re cool by default.”

This anti-marijuana billboard in Yakima was paid for by the WA Department of Health. Some find it, well, offensive.

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